Cookies policy

A cookie is a small text file containing an identifier that is sent by a web server to a web browser and is stored by the browser – Simply put, it allows our website to recognise you if you return to the site and enables us to enhance your experience and provide the most relevant information to you.  

When you arrive on our website we store a small amount of information about your visit and how you interact with us. This information is stored in a cookie in your browser (e.g. Internet Explorer, Safari (MAC and IOS), Microsoft Edge, Google Chrome, Mozilla Firefox). We use this data to gain insight into how many visitors are on our site and to build a clear understanding of how and why our website is being used. 

This information is then used to display relevant information to you as and when you need it – meaning you have the best possible online experience with us.   

There are two types of cookies we use: “persistent cookies” and “session cookies”.  

Cookies do not contain any information that personally identifies a user, so they’re perfectly safe. We sometimes use the information from the cookie to understand how you've interacted with our website so that we can improve your experience in future.

When you first visit our site you'll be greeted with a Cookies Opt In message where you can choose to opt in / opt out of the cookies on our site. 

Internet Explorer:

If you’re using Internet Explorer you can block cookies using the cookie handling override settings available by clicking "Tools", "Internet Options", "Privacy" and then "Advanced".

Mozilla Firefox: 

In Mozilla Firefox you can block all cookies by clicking "Tools", "Options", "Privacy", selecting "Use custom settings for history" from the drop-down menu, and unticking "Accept cookies from sites".

Google Chrome:

Google Chrome allows you to block all cookies by accessing the "Customise and control" menu, and clicking "Settings", "Show advanced settings" and "Content settings", and then selecting "Block sites from setting any data" under the "Cookies" heading. 

Safari (Mac and IOS): 

On a Mac, go to Safari > Settings > Privacy and check the box for Block all cookies. On an iPhone or iPad, go to Settings > Safari and toggle on Block All Cookies. 

Microsoft Edge: 

On desktop, go to Settings > Privacy, search, and services > Cookies and site permissions, where you can choose to block third-party or all cookies. On mobile, navigate to Settings > Privacy and security, and update cookie preferences under Site permissions.

You can also use an industry opt-out mechanism such as the DAA's opt-out page. But please bear in mind blocking all cookies will have a negative impact upon the usability of our website and you may not be able to use all of the features of the site. 

Mobile phone users may have to refer to their handset manual for details on how to block cookies using their mobile browser. For more information about online behavioural advertising cookies and opt-out controls, please go to Your Online Choices Website. 

More information regarding opting out of platform-based advertising can be found at Appenexus website.  

You can delete cookies already stored on your computer.

Internet Explorer:

In Internet Explorer, you’ll need to manually delete cookie files. All the instructions you need can be found here.

Mozilla Firefox:

Mozilla Firefox allows you to delete cookies by clicking "Tools", "Options" and "Privacy", then selecting "Use custom settings for history" from the drop-down menu, clicking "Show Cookies", and then clicking "Remove All Cookies". 

Google Chrome:

In Google Chrome, you can delete all cookies by accessing the "Customise and control" menu, and clicking "Settings", "Show advanced settings" and "Clear browsing data", and then selecting "Cookies and other site and plug-in data" before clicking "Clear browsing data". 

In Google Chrome on mobile, open the app and tap the three dots in the top-right corner. Go to Settings > Privacy and security > Clear browsing data. Choose a time range, then select “Cookies and site data”. Tap “clear data” to remove cookies from your device.  

Safari (Mac and IOS):

To remove cookies in Safari on a Mac, open Safari and click on “Safari” in the top menu bar, then select “Settings” (or “Preferences”). Navigate to the “Privacy” tab and click “Manage Website Data.” A list of websites storing cookies and other data will appear. You can either click “Remove All” to delete everything or select individual sites and click “Remove.” Finish by clicking “Done.”  

On an iPhone or iPad, go to the “Settings” app, scroll down and tap “Safari”, then scroll again and tap “Advanced > Website Data”. From there, you can tap “Remove All Website Data” or swipe left on individual entries to delete them one by one.  

Microsoft Edge:

Open the browser and click the three dots in the top-right corner to access the menu. From there, select “Settings”, then navigate to “Privacy, search, and services”. Scroll down to the “clear browsing data” section and click “choose what to clear”. Make sure “Cookies and other site data” is selected, choose your preferred time range, and then click “clear now” to delete the cookies.  

On mobile devices such as iPhones or Android phones, open the Edge app and tap the three dots at the bottom of the screen to access ‘Settings’. Go to ‘Privacy and security’, then tap ‘Clear browsing data’. Select ‘Cookies and site data’ and tap. Clear to remove them from your device. 

The names of the cookies that we use on the Demelza website, and what they are used for, is set out below: 

Necessary

Necessary cookies are required to enable the basic features of this site, such as adjusting your consent preferences. These cookies do not store any personally identifiable data. Examples include session cookies and persistent cookies used to remember consent preferences.

Functional

Functional cookies help perform certain functionalities like sharing the content of the website on social media platforms, collecting feedback, and other third-party features. Examples include Facebook cookies for sharing content and collecting feedback, and third-party features like social media widgets.

Analytics

Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics such as the number of visitors, bounce rate, traffic source, and other anonymous usage statistics. Examples include Google Analytics, which helps us understand how the site is being used in order to improve the user experience. User data is completely anonymous. You can find out more about Google’s position on privacy in regard to its analytics service at Google’s privacy policy.

Performance

Performance cookies are used to understand and analyse the key performance indicators of the website, which helps in delivering a better user experience for visitors. Examples include cookies used to measure page load times and responsiveness. Hotjar is a website recording service which may record mouse clicks, mouse movements, page scrolling, and any text keyed into website forms. Data collected is used to improve our website usability. The information is stored and used for aggregated and statistical reporting, and it is not shared with anybody else.

Advertisement

Advertisement cookies are used to provide visitors with customised advertisements based on the pages they visited previously and to analyse the effectiveness of advertising campaigns. Examples include Facebook advertising cookies, which measure the effectiveness of paid advertising and help ensure adverts are relevant. Retargeting pixels are also used to perform site retargeting by leaving a cookie in the user’s browser, which causes our adverts to be displayed (or not displayed if opted out) when visiting certain websites within a retargeting network, including but not limited to the Google Display Network, search engines, and Facebook. AppNexus (UUID2) is used for ad targeting and campaign performance. We also use tracking in emails we send to measure their success using a cookie.

By continuing to use our website you will have been deemed to have agreed to our use of cookies subject to any preferences you may have indicated to us or any overriding browser settings you may have.  

We may make changes to this policy from time to time. If we do so, we will post the changes on this page and make sure it’s publicised clearly on our website. These changes will apply from the time we post them.